Product marketing? Yes, of course.
But, clinically NOT !.

New research published by journal of the American Association for Cancer Research in December 2009 showed, Chinese herbal cigarettes is addictive too. Moreover, it is no safer than common cigarettes.

Stanton A. Glantz, Ph.D. from University of California, San Francisco said, “We hope our findings will help to dispel the myth that they are a safer alternative to conventional cigarettes; they are not.”

This herbal cigarette become popular in china and some others country. The cigarette combined between medicinal herbs with tobacco.

Professor Stanton A. Glantz, PhD said, “The public needs to be aware that herbal cigarettes do not deliver fewer carcinogens.”

The researchers examined the levels of 4 markers to determine differences in the delivery of nicotine and carcinogens between the two marketed products.
This researching involving 135 people who smoked herbal cigarettes and 143 people who smoked ‘regular’ cigarettes in china.

From Research result, Glantz said. “Levels of carcinogens were collected with measures of nicotine intake, meaning that the more nicotine smokers took in, the higher the levels of carcinogens they took in.”

In other words, this research showed, There is no significant difference in the levels of all 4 markers.

The 4 markers are; cotinine and trans-3′-hydroxycotinine (two markers of nicotine intake); and total 4-(methylnitrosamino)-1-(3-pyridyl)-butanol and total polycyclic aromatic hydrocarbons (two classes of carcinogens).

From the questionary with herbal cigarettes smokers, they change smoke habit to herbal cigarettes because ‘more better taste’ and healthy concern based on an ‘image that herbal cigarettes more better than regular cigarettes’.
Moreover, the herbal cigarettes smokers, increase in number of cigarette smoked per day.

Glantz said. “adding herbs to the cigarettes would not be expected to affect the nicotine, which is the addictive drug in tobacco, and cancer-causing chemicals in the smoke of cigarettes. The chinese tobacco industry should avoid misleading the public when promoting herbal cigarettes as ’safer’ products.”

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