Currently, fighting obesity seem more harder than smoking habits.
This perception occur because obesity looks more ‘friendly’ than smoke.
But, the side effect from obesity same complicated as smoking have.
Type 2 diabetes, heart disease, hypertension, stroke, certain cancer, osteoarthritis, and other condition are significant risk from Obesity.

On December 10, 2009, the National Institutes of Health announce a $37 million program that will use finding from basic research on human behavior to develop more effective interventions to reduce obesity.

The program is led by the National Heart, Lung, and Blood Institute (NHLBI), in partnership with the National Institute of Diabetes and Digestive and Kidney Disease (NIDKK), the National Cancer Institute (NCI), the Eunice Kennedy Shriver National Institute of Child Health and Human Development (NICHD), and the Office of Behavioral and Social Sciences Research (OBSSR).

NIH Director, Francis S. Collins, M.D., Ph.D., said, “These grants are intended to develop new and innovative ways to tackle this important problem. This approach differs from previous large clinical trials of behavioral interventions to reduce obesity by placing new emphasis on applying findings from basic behavioral and social sciences to improve behavioral strategic.”

The program’s studies focus on diverse populations at high risk of being overweight or obese, including Latino and African-American adults, African-American adolescents, low-income populations, pregnant women, and women in awareness of specific eating behaviors, decrease the desire for high-calorie foods, reduce stress-related eating, encourage physical activity, and improve sleep patterns. Brain scan will also be used to understand brain mechanim in obesity that might guide the development of new interventions.

We are so familiar with ‘Smoking-effect Sticker’ in public area/place.
If we do same to a new ‘Obesity-effect Sticker’, it will establish basic people mindset about obesity simultaneously. And finnaly, NO MORE FRIENDLY IMAGE FOR OBESITY THAN SMOKE !

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